Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
TC: That is good news,
So is this:
In January 2023, the University of North Carolina board of trustees voted unanimously to create a new School of Civic Life and Leadership (SCiLL). The mission was to offer students a rich liberal arts education taught by professors across the ideological spectrum.
This a fact… there is “no shortage of left-of-center, progressive views” on the UNC campus and that the School of Civic Life and Leadership “is an effort to remedy that.”
Some of the administrators and socialist faculty’s hair is on fire over this new school but hopefully it will create academic spaces in which to promote free-market fundamentalism, small government, privatization, and lower taxes
Thanks, Fred. That new School is good news. I hope the Board of Governors manages it in a sufficiently active manner that it will not be hijacked by the leftist faculty body.
Fortunately, this effort to scale back DEI affects all the schools in the UNC system.
The accreditation agencies threaten to take away individual schools’ accreditation if faculties’ “academic freedom” is interfered with; and that makes all of this so tricky. The faculty bodies at each school have a lot of power because of the protection extended by the accreditation agencies. I hope that can somehow be overcome with this new school and systemwide.