Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
This is really excellent, standing the test of time. Especially good in its history. The conspiracy that met behind closed doors in Philadelphia the summer of 1787 was nearly united in its goal of fighting excess democracy.
Starting in 1776, all state legislatures increased the number legislators (and thereby also lowered the proportion who were rich or aristocratic) and went to annual elections (SC may have gone to semi-annual?). Every citizen could easily know his representative. It was the most democratic the US has ever been. The result was paying for spending by printing money rather than taxing in accordance with spending and making it very difficult to collect honest debts. Indeed, the Founding Fathers thought they had via the Constitution outlawed paper money, a goal almost all agreed on. They sold it that way.
I believe I once read that George Washington used the terms ‘mobocrat’ and ‘democrat’ interchangeably.
Wow, I was unaware of Washington using that term, J. Sobran.
It is very alluring for young people– and unwise people– to fall for the idealistic notion that democracy is the highest good. It is not. People will vote to take away your liberty, your property, your livelihood and your other assets in a heartbeat. We saw that here in North Carolina during Covid in full display when Cooper won re-election after locking down the state unjustifiably.